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Hyundai: The Highest Quality Possible

August 26, 2008

by Jana Kingman

In an industry as tough as the automotive industry, it would be tempting to accept your position as an industry leader and pat yourself on the back for your success. But Hyundai refuses to accept anything less than THE industry leader. That’s why they continue to improve upon a product that is accepted as one of the best buys in the market.

Hyundai’s assembly plant in Alabama is one of the most advanced in the industry. It’s actually certified as one of the automotive plants with the highest operating standards in the world. Hyundai achieved this elevated status by insisting that each and every aspect of the plant incorporate state of the art technology as well as the latest in environmental advances.

Hyundai’s Alabama plant produces the Hyundai Sonata and the Hyundai Santa Fe for the American market. Over 250 welding robots handle the assembly with additional robots in place to check the work of the first. All the robots are equipped with intricate optical sensors that enable them to create tight welds and minimize panel gaps. Immediately following assembly each and every vehicle produced at the Alabama plant benefits from a road test.

That’s why every Hyundai Sonata and Hyundai Santa Fe leaves the Alabama plant with 2.3 miles on the odometer. When a car comes off the assembly line at the Hyundai Alabama plant it is immediately taken for a test drive on Hyundai’s own test track. It’s just one more way Hyundai is improving on a great product. Nobody wants unwanted surprises when it comes to their new car.

No one goes on a test drive and decides to buy a new car because they’re attached to the odd sounds and quirky functioning of a vehicle. Hyundai is aware of the need for seamless operation and peace of mind. And both come from owning a vehicle that runs smoothly and accommodates the needs of drivers and passengers. Driving a Hyundai means driving a car with a history you can trust and modern innovations you can enjoy.

An intention to improve quality of the product and increase customer satisfaction is admirable. But at Hyundai the intentions are followed by relevant and thorough action. Hyundai even conducts appropriate surveys to garner the information they need to improve their methods as they adjust to changing times. But when it comes right down to it; the public appreciates Hyundai’s dedication to improvement even when they’re at the top of their game. We all want the very best product imaginable and Hyundai is doing their best to provide it!

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